New Northampton logo looks like a marketing ploy

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IAM Northamptonshire born and bred, played rugby for over 30 years and refereed for another 15 and am a lifelong Saints supporter. I was therefore moved to comment on Paul Rees’ recent reporting of the new Saints logo and the “reasoning” behind it.
It should come as no surprise to conclude from social media that the change has not exactly met with universal approval. The club felt that the traditional logo was too complicated and nobody...

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