NICK CAIN
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WHAT’S in a name? A huge amount if you consider what Wembley means to football fans, the Albert Hall to music lovers, Buckingham Palace to royalists – and Twickenham to the English rugby union public.
However, the current RFU administration doesn’t agree, which is why chief executive Bill Sweeney announced this week that it has decided – without seeking approval from the RFU’s member clubs – to rename the ground the Allianz Stadium.
The renaming deal with Allianz, one of the world’s bigge...