CHRIS HEWETT
GUEST COLUMNIST

There is a very good reason why rugby’s dollar-desperate establishment has failed to secure a place for the game in America’s sporting consciousness over the last quarter of a century – the same reason that stops the Dallas Cowboys, together with their shoulder pads, travelling to matches in the back seat of a single Ford Focus.
Even in a country as vast as the USA, there is only so much space available. If there’s no space, there is no visibility; without visibility, there’s no money; and without money, professional rugby as it has been framed by the majo...