The latest Killik Rugby interview is with the broadcaster John Inverdale, who will front ITV’s coverage of this year’s World Cup.
Inverdale is also Chairman of Rugby at Surrey club Esher – who play two divisions below the Premiership – and recognises falling participation and poor facilities are major issues for the game.
He wants clubs to cash in on the “golden opportunity” the World Cup boom offers and for ITV to explain the game to a whole new audience – and for games like the key England v Wales to hit new heights.