CHRIS HEWETT
GUEST COLUMNIST

There have been bigger crowds on the summit ridge of Mount Everest than we usually see at Sale, even on an important Premiership weekend when the 2006 champions are targeting a second title.
The northerners have all the necessary equipment to conquer their chosen peak, not least a healthy supply of yaks in the forward pack, but when you play your rugby so far behind football lines, business is difficult to generate.
How good it was, then, to see a sellout crowd at the A J Bell Stadium for last weekend’s top-of-the-table set-to with Saracens. Equally significa...